It could also be the best damn memoir I’ve ever read.
I started reading Shoe Dog by Phil Knight during a three-day excursion to Puerto Rico.
My mind was full of dancing clubs, drinks on the beach, scuba in the sun, and girls on the run.
Instead, I was getting a first-rate business education with a dose of the real world from the founding father of Nike.
The billion-dollar company Nike. The company that sponsors all of the best athletes in professional sports.
Although he writes passively, like an average person. Although he speaks of himself as a shy guy. He is, without doubt, a titan. A business “tycoon,” which he tells us, comes from the Japanese word for Warlord.
Perhaps he is a business warlord. Defining and redefining the idea of an athletic shoe — rising to victory among giants of the industry.