Knowledge Archives - Page 2 of 12

Books of APR/MAY/JUN 2019

July 1, 2019 by Tony Francisco Leave a Comment

Imagine becoming a hero in your mind.

Imagine becoming the person you always wanted to become, rising above your self-limiting beliefs and conquering every obstacle in your way.

This picture of yourself was probably someone that you currently aren’t. But that is the power of an alter ego, where the person you think about is also the person you are working to become.

An alter ego doesn’t have to be someone beyond your physical reach, it could be someone that you are striving to become everyday.

Consistent daily effort is the key to becoming. Hold steady the picture of who you want to become and work relentlessly until that person is you.

The hero you want to become is on the other side of deliberate effort. [Read more…]

Books of JAN/FEB/MAR 2019

March 29, 2019 by Tony Francisco Leave a Comment

Helen Keller once noted that life is either a daring adventure or nothing at all.

Too many of us start out truly believing in this as we make plans for trips around the world (after graduation of course), and then we make plans for daring adventures (after we get a good job of course) and then we make plans to save up (for a nice house of course) and then we make plans for a funeral. [Read more…]

10 Books Every Intern Should Read

October 24, 2018 by Tony Francisco Leave a Comment

The most important thing that comes from reading is learning how to navigate difficult things or times.

That is why a lot of people read before making a career transition — the path ahead is murky, mysterious, and scary as hell. So people read to help ease their transition.

How about when starting something new?

It is much more uncommon. People would more than likely walk into something fresh-faced and eager, but woefully unprepared. They might be willing to learn but would have done zero work prior to showing up. This small difference separates the best from the rest.

Starting new things is not easy and it may be more difficult to open up your mind to the idea of reading ahead or preparing before beginning. The difference is in the details, it is a slight edge. [Read more…]

An Evening Dedicated to Your Brain

September 27, 2018 by Tony Francisco Leave a Comment

I recently attended an event in Hollywood with Jim Kwik of Kwik Brain, aptly called an evening dedicated to your brain.

Jim suffered from an injury growing up and was known as “the boy with the broken brain,” but has since conquered his limitations through reading and systematic thinking regarding the brain’s ability to learn and overcome.

He has been called upon by industry giants like Zappos, Nike, and Google to help increase the reading, thinking, and learning capabilities of their employees, which gives him credibility with some of the world’s highest performers.

The event was held in a dimly lit, hippie-ish Yoga studio, but was far from translucent. [Read more…]

A Professional Military Reading List (for anyone)

September 24, 2018 by Tony Francisco Leave a Comment

Phil Knight, the founder of Nike and author of Shoe Dog, spoke of how he was constantly reading books about combat, war strategy, and generalship to help keep him focused during the early and turbulent days of Nike.

Many of his quests to Asia were also inspired by what he read. It was books that gave him the inspiration to stand among the ruins of Hiroshima. He stayed in the villa once occupied by General Douglas MacArthur in the Philippines and was granted his request to the Republic of Vietnam to meet Vo Nguyen Giáp, their most prominent warrior of the Vietnam War. He was driven by the words of war.

Eventually, those quests to Asia opened the door for Nike’s production efforts in Japan and China and eventually Nike’s domination of the shoe game. Knight would say, Business is War. And Nike conquers all.

[Read more…]